Client Acquisition Cost
What does it actually cost
to get a client?
Marketing, time, tools - all of it. Most operators undercount because they forget the biggest cost: their own hours. This calculator includes everything.
Structural Assessment
Cost Per Client
CAC:CLV Ratio
Hours Per Acquisition
Cost Breakdown
Red Flags
Green Lights
The Call
PHARALLAX pharallax.ai/tools/acquisition-cost
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This calculator 1 metric
Full structural read 23 patterns
Acquisition cost is one number. The structural patterns that determine whether your CAC improves or deteriorates over time - channel dependency, referral architecture, brand moat - those are the next 22.